Storycodeco
Account-Based Marketing

Win your dream customers with Account-Based Marketing

ABM

Imagine a personal sales and marketing campaign aimed at your dream customers — making sure they know you, remember you, and choose you.

80%

Of B2B leads from social media come from LinkedIn

LinkedIn

31%

Lower cost-per-lead with multichannel campaigns

Snov.io 2026

45%

More sales opportunities with social selling

LinkedIn

Targeted sales and marketing when you need to win

We create targeted sales and marketing campaigns with personal messaging that reaches the people who matter. A multi-channel approach with 100% targeting means your brand is everywhere your buyers look.

Account-Based Marketing with storycodeco

Account-Based Marketing (ABM) lets you go after specific companies with personal messages across sales and marketing channels. ABM is ideal when you know exactly which accounts you want to win.

01

Multi-channel targeting

We use LinkedIn Ads and IP-based display ads so only the right companies see your ads. Then we follow up with personal outreach via phone, email and LinkedIn to take the conversation further.

02

Lead scoring and prioritization

Ads give you a list of accounts with intent data and lead scores, so your sales team knows who to call first and what to say. Sales and marketing working closely together means better messaging.

03

Analysis and optimization

By split-testing ad banners and messaging, you learn which accounts are most interested and what resonates best — so you can keep improving.

Our ABM method for success

ABM gives you the highest ROI because every dollar goes to the right accounts — and your message reaches the whole buying team.

01

100% targeting

We define ICP and source IP addresses via leading B2B databases and scraping tools for 100% targeting precision

02

One-to-one communication at scale

Brands that buyers already know win the sale 90% of the time. ABM lets you talk directly to each account at scale — so when they're ready to buy, they think of you first

03

Data-driven optimization

By tracking engagement rates per account, ABM gives you knowledge of how to prioritize outreach, choose messaging and refine targeting

Achieve the highest ROI

When sales and marketing work together, you get the best return. The question isn't whether to do it, but whether to bring in a partner. We may not be the right match, but here's what our clients like about us.

1

Salespeople and marketers

We do both B2B sales and B2B marketing, so we speak both languages. That means outbound and advertising actually work together instead of being two separate things.

2

Advisors who do the work

We both advise and do the work — at every level. We're 100% accountable for the results.

3

Your only agency

You don't need multiple agencies for your GTM strategy. storycodeco covers sales, marketing and technology — just one agency, one point of contact.

Customer Stories

What a partnership can look like

Explore all →

Illustrative examples based on storycodeco's delivery model. Not actual client cases — figures are estimates based on comparable engagements.

Account-Based Marketing
«How an IT security company engaged 50 target accounts»

Norwegian IT security company (~60 employees) with enterprise sales. Generic advertising wasn't reaching the target audience, sales cycles were long, and the company had a defined list of 50 dream accounts.

Read full story →

Learn how to win key accounts with ABM

Download our ABM playbook with frameworks for IP-based targeting, lead scoring and personalized outbound to named accounts.

Get the playbook

Frequently asked questions

We recommend a minimum of 20-50 named accounts for IP-based advertising to provide sufficient data volume for optimization. Larger lists (100+) provide faster insights, but ABM is about quality over quantity.

We source IP addresses for your target accounts via leading B2B databases. Display ads are shown only to users connected to these IP addresses, providing 100% targeting precision — no budget spent on the wrong companies.

Yes, and it often delivers the best results. ABM works especially well together with Outbound Sales (personal follow-up) and B2B Marketing (content production and retargeting). We put together what fits your needs.

Typically 1 month for setup and launch, with visible engagement data from week 2-3. Sales meetings and pipeline are built over 2-4 months, depending on sales cycle and target account size.

Contact

What are you working on? Let's figure it out together.

Grab a coffee with us and let's talk about what you want to achieve.

Let's talk
NK
Growth Expert
SB
Sales Advisor